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Research

NPS® ratings across 20 industries, 2018-2022

These data snippets show how NPS (Net Promoter Score*) ratings have trended over the past five years for 20 different industries. Use the insights in these data snippets to assess how your organization’s NPS compares to the average within and across industries and to track the effect the COVID-19 pandemic had on this core CX metric.

*The ratings are calculated using the standard NPS® method. Net Promoter Score, Net Promoter, and NPS are registered trademarks of Bain & Company, Satmetrix, and Fred Reichheld. <