STRATEGY & RESEARCH
Learn from the innovators in research
Join researchers at the world’s most successful companies and dive deep into the tools, the technology, and techniques that are helping them get closer than ever to their customers.
STRATEGY & RESEARCH AT X4 2024
- Hear first-hand how innovative brands like Kickstarter and Shake Shack are using XM to accelerate acquisition, capture market share, and maximize their marketing efforts
- Choose from a full program of thought leadership from the brightest minds in research
- Get hands-on with the latest AI-driven innovations rolling out on the XM Platform
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