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    Qualtrics Social Connect

Feedback Widget (Studio)

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About Feedback Widgets

Feedback widgets display customer feedback and interactions right on a Studio dashboard. Users can click the interactions most interesting to them to view a larger document and learn more about the interaction. You can customize your widget to highlight the most relevant feedback, or set it up to interact with other widgets.

Feedback widget

Creating a Feedback Widget

Qtip: For general steps on creating a new widget and editing the Properties tab, see Adding a Widget.

Eye icon in the widget toolbar represents the feedback widget

This widget gives you many different ways to display your feedback. Below we’ll cover the basic steps to set this widget up, with links out to more information on each option.

editing a feedback widget

  1. You’ll start in the Visualization tab.
  2. To give the widget a title, select Custom Title.
    Qtip: Click Auto Title to keep the automatically generated report title.
  3. Select the date range for the report. For all available options, see Date Range Filters.
    Qtip: Set your widget to ignore the dashboard date range to ensure that the dashboard date range replaces the date range defined here.
  4. Choose a View. This determines the portion of each feedback response shown in the widget.
  5. Select the Total (N=) checkbox to display the total number of documents being displayed in the widget.
    Qtip: For more information on document volume, see Displaying Total Volume on Widgets (Studio).
  6. Select a feedback display style. These settings will vary based on the View you selected.
  7. Decide what context to display. This is different document metadata you can choose from.
  8. Click Ok to finish.

Selecting a Feedback View

The “view” determines how feedback appears in your widget, and how much appears at once. Depending on the view you choose here, different display options will be available.

When editing a feedback widget, the menu that lets you choose a View

  • Sentences: Show individual sentences. This view can also provide insight into the sentiment and effort scores of sentences.
    A series of chat bubbles that only show 1 sentence each
  • Context: Display sentences in the context of 2 adjacent sentences (1 sentence before and 1 after). This view can also provide insight into the sentiment and effort scores of sentences.
    Chat bubbles showing 1-3 sentences each

    Qtip: For sentence and context views, you’ll often see multiple sentences from the same document will often appear as separate entries. In the context screenshot, you can see how the first 2 bubbles are referring to the same review. That’s because both of these sentences meet the filters’ criteria.
  • Verbatim: Show an entire verbatim or textual feedback field. If a document contains only 1 verbatim, then the verbatim view is the same as the document view. This view doesn’t highlight sentiment and effort.
    Speech bubbles showing entire paragraphs of reviews
  • Document: Display an entire document.
    Menu where to the left is a list of responses, and on the right is the full response that's been clicked, complete with sentiment and effort highlighting

Metadata for Each View

This table shows the metadata you can display as context in each view. Note that the display options are also listed for many of these, since they affect this list. (For example, bubble and table displays often can’t display the same data.)

Example: Sentiment and effort are calculated and evaluated per sentence. These aren’t aggregated per document, and aren’t available for verbatim and document feedback views.
Sentences and Context – Bubble Sentences and Context – Table Verbatim – Bubble Verbatim – Table Verbatim – Pane and Document
Sentiment Yes Yes No No No
Effort Yes Yes No No No
Emotional Intensity Yes Yes No No No
Source Yes Yes Yes Yes No
Document Date Yes Yes Yes Yes No
Topics No Yes No Yes Yes
NLP No Yes No Yes Yes
Attributes No Yes No Yes Yes
Derived Attributes No Yes No Yes Yes
Metrics No Yes No Yes Yes
Scorecards No No No No Yes

 

Choosing Feedback Display Options

Once you’ve chosen a feedback view, you have a few more options you can adjust to determine how feedback is displayed.

Bubble

The Bubble setting is available for sentence, context, and verbatim views. It displays information as columns of speech bubbles.

Speech bubbles showing entire paragraphs of reviews

For the bubble display, you can set the number of columns the bubbles appear in, and the number of items per page. If you add more items per page than can fit, the widget will scroll.

Table

The Table setting is available for sentence, context, and verbatim views. It displays responses as one column of rows on a table. You can also add columns of metadata to your tables.

A table of responses

For the table display, you can set the number of items per page. If you add more items per page than can fit, the widget will scroll.

Qtip: For bubbles and tables, the maximum number of items per page is 200.

Sorting

For many of the widget views, you can change how information is sorted.

In the Sort By section, click 1 of the following options, displayed from left to right, to sort feedback: Sort by Sentiment to sort feedback by sentence sentiment score, Sort by Effort Score to sort feedback by sentence effort score, or Sort by Date to sort feedback by index date.

The sorting options are listed in the order they appear:

  • Sentiment: Only compatible with sentence and context.
  • Effort Score: Only compatible with sentence and context.
  • Document Date: Compatible with all views, including sentence, context, verbatim, and document.
Qtip: To switch between ascending and descending sorting, click the same button 1 more time.

Pane Options

These settings are only available if you’re using a verbatim view in the Pane setting, or if you’re using document view. These settings make new panes appear on your widget.

Menu as described showing results pane and context pane buttons

We’ll list the settings, with each number corresponding to the pane that’s added in the screenshot below.

Highlighting results pane to left and context pane to the right

  1. Results pane: See a list of all documents, and click them to go to them. When this pane is turned off, you can only navigate one document at a time using the page buttons at the bottom of the widget.
  2. Context pane: See the attributes, topics, scores, enrichments, and other metadata you’ve selected that are attached to each document. For more on how to set this up, see the next section.

Adding Context to Feedback

When you set up your feedback widget, you get to decide what information you want to display in addition to your feedback.

When you open the document explorer, the context pane shows additional information about a feedback document, such as topics and metadata.

context pane to right of documents

In table-style widgets, context appears in new columns. Each field gets its own column.

table of reviews with a column to the right showing word count and other attributes

Qtip: How you set up your context pane also affects the filters your dashboard viewers will be able to use with this widget.

Enabling the Context Pane

Depending on the widget view you choose, you enable the context pane in different ways.

When your widget’s in document view, or your verbatim is set to display panes, you can choose to hide or show the context pane using the Context Pane setting highlighted below.

Menu as described showing results pane and context pane buttons

You do not have to enable context for sentence and context views. The context pane always appears when you open a document. The same is true for most verbatim views, with one exception.

For table displays, context appears as new columns. If you haven’t added context to the widget, context will not appear.

Selecting metadata to display in the context pane

Here, we’ll cover how you can add metadata to every kind of feedback widget.

Qtip: Keep in mind that if you don’t select anything, the context pane will be empty. Your context pane may also be empty if you select metadata not present in your dataset.
Qtip: Not all metadata is available for all widget setups. Metadata will be grayed out if it’s unavailable. See a list of metadata compatible with each widget setup.
  1. In the Add Context menu, select items you want to display:
    Adding context to a widget

    • Sentiment: Show overall sentence sentiment and enable viewers to apply sentiment-based quick filters.
    • Effort: Display the sentence effort score and enable viewers to apply effort-based quick filters.
    • Source: Show the feedback source (for example, Facebook or Twitter).
    • Document Date: To display the feedback date.
    • Topics: Display related topics.
    • NLP: Show attributes automatically derived from feedback by the XM Discover Natural Language Processing (NLP) engine:
      • Words: Display specific word types mentioned in customer feedback.
      • Enrichment: Show specific types of content mentioned in customer feedback.
      • Language: Display feedback language.
    • Attributes: Display structured attributes available in customer feedback.
    • Derived Attributes: To show attributes derived from other attributes or classification models.
    • Metrics: Display standard calculations and derived metrics.
    • Scorecards: Show rubrics in the Intelligent Scoring section of the Context pane.
  2. Click the plus ( + ) icon to display more options.
  3. In the Context Display Options window, you can remove metadata by clicking the X next to them.
  4. In some displays (like document), you can choose to display or hide the different metadata categories you’ve selected.
    Adjusting categories that appear in a document widget
  5. For some views and display options, you’ll see a gear button that leads to more settings. We’ll cover these options in the section below.
Qtip: In just about every widget setup, you can change the order of context you add by clicking and dragging the move icons, as shown below.
Drag the columns up or down using the move icon in the Context Display Options section to change the order of columns.

Sentences and Context Display Options

context display options box - gear next to the word sentences is highlighted

These are the settings available for sentence and context views.

Select 1 option to render URLs in an attribute as images or clickable links

  1. URL: This determines if URLs in feedback attributes are displayed as URLs, images, or clickable hyperlinks.
    • None (default): Display attribute values as plain text.
    • Image: Display attribute values as images. See Displaying Images in Tables for more details.
    • Link: Display attribute values as clickable links.
      Qtip: If you wish to display a URL in the feedback widget in table view, provide the URL in a case-sensitive attribute in Designer.
  2. Capitalization: This determines how feedback is capitalized in the widget.
    • Default: Display values as they were provided.
    • lowercase: Display values using only lowercase letters.
    • UPPERCASE: Display values using only uppercase letters.
    • Sentence case: Capitalize the first letter of the first word only.
    • First Letter Of Every Word: Capitalize the first letter of every word. Letters following a hyphen or an underscore are also capitalized. For example: Wind-Powered, April_Surveys.
  3. Display Enrichment Pills & Formatting: Show enrichment badges (such as sentiment and effort) and sentiment formatting. Turn this toggle off to hide these.
  4. Show Empty Attributes: Show attributes that do not have any value associated with the current document in the Attributes and Key Info panes. Turn this toggle off to hide empty attributes.
  5. Click Update when you’re finished.

Verbatim, Document, and Topic Settings

context display options box, shows gear next to word verbatim and next to word topics

In verbatim and document views, there’s only the URL and Capitalization settings described in the previous section. This is also what the setting looks like if you add topics and click the gear next to it.

window of topic settings showing the options described

Filter Topics

icon next to the word topics that looks like a blue flowchart

This setting is available in the Table setting for sentence and context views. Here, you can select classification models to display.

Selecting Specific Feedback to Display

After saving the feedback widget, you can manually select which feedback to include or exclude from the widget.

  1. Open the dashboard in Edit mode.
  2. Click the actions menu.
    Expand the actions menu. Click Feedback Selection.
  3. Click Feedback Selection.
  4. Select the checkbox next to individual sentences, verbatims, or documents in the Select column.
    Select the checkbox next to individual sentences, verbatims, or documents in the Select column. Turn the Exclude toggle on to exclude selected feedback. Turn this toggle off to include selected feedback. Click Done to confirm feedback selection.

    Qtip: You can click Clear All to clear all selections.
  5. Turn the Exclude toggle on to exclude selected feedback. Turn this toggle off to include selected feedback.
  6. Click Done to confirm feedback selection.
    Qtip: Click Cancel to cancel feedback selection.

Understanding the Document View

You can explore specific documents using an interface called the document explorer. You can open this view from your feedback widget in 2 ways:

  • Selecting Feedback: No matter whether your feedback widget displays short sentences or longer context, you can double-click to see the document explorer.
    gif where someone clicks a sentence and it opens an entire document
  • Document View: If you set your widget to document view during setup, it will always be in a document explorer format.
    Menu where to the left is a list of responses, and on the right is the full response that's been clicked, complete with sentiment and effort highlighting

To learn how to use the document explorer, see the following resources:

Filters Available for Dashboard Viewers

Qtip: Which metadata can be used in filtering depends on what you display in your context pane.

Your dashboard viewers can filter the feedback by sentiment, effort, or emotional intensity using quick filters.

  1. Go to the dashboard.
  2. Click the filter icon below the widget title.
    Click the filter icon below the widget title.
  3. Expand the Quick Filter menu.
    Expand the Quick Filter menu.
  4. Select 1 of the following filtering options:
    Select a filtering option

    • All Feedback: Show all sentences (including records with empty verbatim).
    • Positive Sentiment: Display only sentences with a positive sentence sentiment score.
    • Negative Sentiment: Show sentences with a negative sentence sentiment score.
    • Sentiment Detected: Display all sentences except for empty verbatim stubs.
    • Easy Effort: Show only sentences where the effort score is easy or very easy.
    • Hard Effort: Display only sentences where the effort score is hard or very hard.
    • Effort Detected: Show all sentences where an effort score is detected.
    • High Emotional Intensity: Display only sentences where emotional intensity is high.
    • Medium Emotional Intensity: Show only sentences where emotional intensity is medium.
    • Low Emotional Intensity: Display only sentences where emotional intensity is low.
    • Emotional Intensity Detected: Show all sentences where emotional intensity is detected.

Filtering One Feedback Widget By Another

In Studio, you can use widgets as filters for other widgets. This functionality makes your dashboard much more interactive, enabling visitors to drill down into their data.

One common use case is to filter one feedback widget by another.

Example: You link a sentence view table-style widget and a document view widget. Clicking a sentence in the first widget shows the corresponding document in the second widget.

Chat bubble style widget on left, bubble clicked, filtering document style widget on right

Note that this will not open the document to the exact sentence you clicked, nor highlight the sentence you clicked in any way.

Qtip: Remember that you can always add a results pane to a document widget instead. This will take you to a more exact location. We also recommend using the document view where needed.

Troubleshooting Linked Feedback Widgets

If you decide to filter a feedback widget by another feedback widget, there are a few things to keep in mind:

  • View: If your 2 feedback widgets are set to different views, this can affect what happens when you filter them by each other.
    Example: Using a sentence widget to filter what appears in a document widget.
  • Filters: Quick filters and widget filters can affect the data displayed in the widget. If the 2 widgets have different filters from each other, they’re not going to always have similar results.
    Example: Your first widget is filtered to only show 2023 data. The second widget is filtered to only show 2024 data. If you clicked feedback in the first widget, you wouldn’t be able to return results in the second.
  • Feedback Selection: Feedback selection lets you customize the exact documents included in a widget. If either widget has a customized feedback selection, you might not get the results you expect, since they’re pulling from different lists of documents.

FAQs