XM Knowledge Base
Demonstrating the business
value of CX
On-Demand | 45 Minutes
A successful CX program needs buy-in from across the organization, but sustaining that support is a continuous process. We’ll explain how to maximize, manage, and communicate the business value of your work – and make your CX program mission critical. This session happened live at the 2024 X4 Summit in Salt Lake City, Utah on May 1-3, where leaders from the world’s leading brands shared how they are using experience management to make business more human. Learn more about X4 and stay up to date on details for the 2025 summit here.
Featuring
- Topher Mitchell // Principal, Value Experience, Qualtrics
- Elizabeth ErkenBrack // Head of FSI Strategy, Qualtrics
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Demonstrating the business
value of CX
On-Demand | 45 Minutes
A successful CX program needs buy-in from across the organization, but sustaining that support is a continuous process. We’ll explain how to maximize, manage, and communicate the business value of your work – and make your CX program mission critical. This session happened live at the 2024 X4 Summit in Salt Lake City, Utah on May 1-3, where leaders from the world’s leading brands shared how they are using experience management to make business more human. Learn more about X4 and stay up to date on details for the 2025 summit here.
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