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Start your free 30-day trial of Strategic Research today

Get access to the advanced features of Strategic Research for 30 days — the best-in-class research software for insights and advanced analysis.

Discover how Qualtrics can help you design breakthrough products, services, cultures, and brands.

What's included?

  • 300 responses
  • Unlimited questions per survey
  • 3 active surveys
  • 22 question types
  • 75+ languages for translations
  • Advanced analysis for open text, statistics and cross tabs
  • Export data to CSV, Google Sheets, Tableau and more
  • Expires after 30 days

One platform. Every type of research.

Customer insights

  • Customer Satisfaction
  • Relational NPS
  • Transactional NPS
  • Customer Feedback Surveys
  • Event Feedback

R&D and product research

  • Product Satisfaction & Usage
  • Naming and Concept Testing
  • Pricing Research
  • Feature & Product Prioritisation
  • User Experience

Marketing and brand research

  • Brand Awareness
  • Brand Preference
  • Brand Positioning
  • Brand Health & Equity Research
  • Ad & Messaging Research

Strategy and planning

  • Market & Opportunity Assesment
  • Segmentation & Targeting
  • Market Sizing
  • Internal Feedback
  • Simple Polling
Compare our survey software
Survey Essentials
Survey Logic
Expert Methodology
Customisation & Branding
Distributions
Analysis
Reporting

Qualtrics Surveys

Get answers fast with pre-built survey templates and reports

Free survey maker

Survey Essentials

  • 3 active survey
  • 8 question types
  • 500 total responses
  • 30 questions per survey

Survey Essentials

  • Piped text
  • Choice randomisation
  • Skip, display, and branch logic
  • Survey flow editor

Survey Essentials

  • 50+ survey templates

Survey Essentials

  • 1 survey language
  • Limited styling options (fonts, colors, templates)

Survey Essentials

  • Web (anonymous link)
  • Email
  • Social media
  • QR Code

Survey Essentials

    No advanced analysis

Survey Essentials

  • Results reports
  • Advanced reports - build your own reports
  • Filters
  • Data exports (CSV, TSV, Excel, XML, SPSS, and more)

Create a Survey

Strategic Research

Uncover critical insights with sophisticated market research and advanced analytics

Free 30-day trial

Survey Logic

  • Unlimited active surveys
  • 22 question types including captcha verification, heat map, hot spot, graphic slider, file upload, and highlight text
  • 500 total responses
  • Unlimited questions per survey

Survey Logic

  • Piped Text
  • Question and choice randomisation
  • Skip, display, and branch logic
  • Survey flow editor

Survey Logic

  • 50+ survey templates
  • ExpertReview: methodology, question quality, compliance, and response quality
  • 20+ pre-built, guided solutions, including Video Diaries, Conjoint, MaxDiff, Concept Testing, Market Landscape Assessment and more

Survey Logic

  • 75+ survey languages
  • Limited styling options (fonts, colors, templates)
  • Branded themes

Survey Logic

  • Web (anonymous link)
  • Email
  • Social media
  • QR Code

Survey Logic

  • Advanced statistical analysis tools
  • Advanced text, sentiment & topic analysis
  • Crosstabs
  • Response weighting

Survey Logic

  • Results reports
  • Advanced reports - build your own reports
  • Filters and screen-outs
  • Screen Outs - flag or exclude low-quality responses
  • Data exports (CSV, TSV, Excel, XML, SPSS, and more)
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