Go from customer contact to customer loyalty
Go from cost center to experience driver with all your X- and O-data on a single platform, helping you deliver breakthrough contact center experiences that reduce churn and drive unwavering loyalty from your customers. Resolve customer issues faster to reduce churn and increase loyalty by gathering X-Data in real time from live voice calls, chatbots, SMS, IVR and many more, while sharing real-time metrics with agents, team leads and more to identify improvements with the biggest impact on the experience and your bottom line.

Go from feedback to resolution
in no time at all
Empower teams with role-based, actionable insights
Gain meaningful insights with experience data (X-data) and operational data (O-Data) on one platform. Your teams will be able to see everything, across all channels to identify gaps or trends as well as the actions they need to take to improve the experience AND impact your bottom line.

End-to-end view of every
moment that matters
End-to-end view of every
moment that matters


Top contact center use cases
Voice of the Customer
Capture the voice of the customer, using multiple channels, at every touch point of the customer journey.
Transactional & Relational NPS
With CSAT and Qualtrics Bain-Certified NPS questions, you can combine in-moment and long-term customer satisfaction feedback.
Agent Coaching
Uncover opportunities to coach your agents, based on customer feedback. Develop coaching plans designed to upskill your teams to deliver on customer expectations and help improve agent performance and reduce churn.
Contact Center Analytics
Connect your O- and X-Data to optimize your contact center operations and agent productivity.
Closed Loop Follow-up
Act on customer feedback quickly and turn detractors into promoters with a comprehensive, closed-loop solution for faster, more effective issue resolution.
Action Planning
Create action plans to turn insights into action to address the key drivers of customer satisfaction and agent productivity. Identify collaborators, task owners, set milestones, and track them all the way to completion.
Customer Retention
Improving customer retention is critical to your business. Qualtrics helps you predict individual customer behavior and take action before it is too late.
Voice Analytics
Turn every call into insights and track customer emotion, sentiment, and trending topics to get complete visibility on the customer experience.
Text Analytics
Often, the most actionable insights are hidden deep in open text responses, but reading all those comments is impossible at scale. Qualtrics instantly analyzes open text and presents the information using easy-to-understand visual dashboards.
Digital customer service
Digital channels are a crucial part of your customer’s experience. Qualtrics helps you measure and optimize every touchpoint across every digital platform.
Customized automatic alerts
Deliver alerts on your phone, in your inbox, or third party tools like Slack, ZenDesk and many more. Notify the right people on their based on their roles and department with AI-based smart routing.
The platform trusted by over 16,000 brands
The platform trusted by over 16,000 brands
Learn about our customers' successes
Learn about our customers' successes
Qualtrics’ Flexible Service Model
We know that sometimes you need someone else to manage a project so you can allocate energy to other initiatives. Other times, you need the flexibility and agility to manage the details yourself. Our offering gives you the freedom and power to dial up or dial back the services at any time during the program.

Transform your contact center into a
key driver of customer experience
Transform your contact center into a
key driver of customer experience