XM Knowledge Base
Qualtrics now a CMS-approved vendor to conduct the Health Outcomes Survey
At a time when customer experience and Quality teams are being asked to consolidate, reduce redundancies, and justify spending, industry leaders are centralizing their CX investments in purpose-built,...
By Noah Gilbertson
To be a change maker in CX, focus on business outcomes
Customer experience is good for business. You believe that, and so does your leadership team. Unfortunately, many CX programs still have a difficult time getting headcount and resources. Leadership gi...
By Jim Tincher, Topher Mitchell
Celebrating the customer frontlines for CX Day 2023
October 3 marks CX Day, an annual celebration by the Customer Experience Professionals Association (CXPA) of customer experience (CX) and the people that work day-in, day-out to create positive relati...
Calculating your Experience Value at Risk
All organizations have experience gaps, but they often don’t know how costly they are. This compounds with the fact that many XM professionals struggle to put hard dollars to the value of experience...
By Topher Mitchell
3 ways you can use AI to improve employee experiences
Here’s a short list of things you’ll never hear an effective manager say: I don’t really care about my team’s wellbeing. My people are here to work, not feel good about themselves. I'd...
By Lynly Schambers Lenox, Matthew Evans
Winning the war for talent starts with AI
As the global talent shortage becomes increasingly apparent, and organizations double-down on new strategies to attract the best of the best from an increasingly small pool, can artificial intelligenc...
By Aaron Carpenter
IDC names Qualtrics a leader in employee experience
The results of IDC MarketScape: Worldwide Employee Experience 2023 Vendor Assessment are in, and Qualtrics have been named a ‘Leader’ in this year’s report. See why they named us a Leader and le...
By Qualtrics
Meet XM/os2: Artificial Intelligence (AI) powered Experience Management
Today, we’re revealing one of the most exciting technology releases in our 20-year history — XM/os2. It brings together the power of Qualtrics AI and new generative AI capabilities with the world...
By Brad Anderson
Subscribe to the Experience Matters blog
Stay up to date with the latest XM thought leadership, tips and news.