Tree testing 101: Elevating your user experience
Tree testing, a valuable UX research technique, assesses the ease with which users locate information on websites or applications. It can be employed to evaluate the navigation tree of an existing pla...
By Emily Geisen
5 easy steps to integrate digital channels into your CX program
Digital channels, such as websites and apps, have become one of – if not the – main interface between organizations and their customers. To succeed in this digital-first environment, customer expe...
By Isabelle Zdatny
The 4 keys to driving action with NPS feedback
Companies often struggle to decode customer feedback, which can make it challenging for leaders to take clear action. While Net Promoter Score® isn’t a quick fix, we’ve identified four key skills...
By Isabelle Zdatny
Qualtrics' commitment to secure and private AI
In today’s experience economy, understanding your audience is crucial to creating personalized experiences at scale, fostering stronger customer connections, higher satisfaction and loyalty. Qua...
By Niranj Srinivasan
4 takeaways for government leaders from X4 2024
Government agencies often struggle to prioritize improvements that will make the most impact on the experience for customers and employees. At this year’s X4, we heard from various government leader...
By Qualtrics
Achieving Equity and Enhancing Quality of Life in Healthcare
Steven Issa, Former Chief Digital Officer of the Australian Digital Health Agency joined Will Hudson, Vice President, Public Healthcare and Phill Bland, Global Government Advisor at a Qualtrics Health...
By Qualtrics
X4 London 2024: The power of humanised intelligence
On June 6, 2024, 1,500 XM leaders arrived at London’s Barbican Centre for a day of inspirational keynotes, action-oriented breakouts from adidas, Hilton, Nestlé and more, and the latest, cutting-ed...
By Aaron Carpenter
Qualtrics named a Leader in Forrester Customer Journey Orchestration Platforms Wave
The Forrester WaveTM: Customer Journey Orchestration Platforms, Q2 2024 has been published, and we’re proud to reveal that Qualtrics has been named a Leader among top vendors in the CJO market! I...
By Qualtrics
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