Defining the future of experience management in a rapidly changing landscape

In today’s fast-paced digital landscape, businesses struggle to meet rapidly changing customer expectations. It’s essential to quickly identify trends and make informed decisions. Qualtrics makes your organization more agile with advanced AI capabilities for scaling experience management programs, all in a single platform with three powerful suites:

XM for Customer Experience gives you a deep understanding of customers and delivers actionable insights that span the full customer journey.

XM for Employee Experience helps you empower managers and swiftly identify early warning signals impacting engagement, productivity, and retention.

XM for Strategy & Research keeps you ahead of trends with AI-powered analysis, video feedback, and digital qualitative tools for getting deeper insights, faster.

These three suites collectively turn feedback from multiple channels into clear, predictive insights and actionable recommendations. With Qualtrics’ AI-powered solutions, you can shift gears from reactive to proactive with a newfound capacity to spot and address problems before they impact the business broadly.

Understand customers and act when it counts

Keeping up with changing customer demands and technologies is challenging, particularly when current tools fail to provide sufficient insights, or deliver the ability to quickly and easily turn those insights into actions.

The XM for Customer Experience suite now includes all-new AI-powered innovations that you can utilize to understand customers, get ahead of trends, and foster loyal connections at scale:

• Frontline Locations Assist empowers frontline managers to quickly understand and act on experience gaps with an intuitive “at a glance” view designed for local teams.
• Insights Explorer transforms millions of data points into actionable themes and narratives, and gives you the ability to easily share summaries across teams for taking quick action.
• Conversational Feedback helps you collect deeper insights with smart, adaptive follow-up questions that ensure all important details are captured when a customer tells you about their experience.

Additionally, The XM for Customer Experience suite allows for unlimited users—ensuring that everyone at your company benefits from these tools and is empowered to become a powerful experience-maker.

“We see Qualtrics as the central enabling platform that helped us design, build, and then confidently prioritize and enhance our CX best practices over time. From the early days of our journey, Qualtrics solutions have allowed us to rationalize and monetize our CX disciplines to unlock new value for our customers and for Dow.” – Riccardo Porta, Global Director for Customer Experience, Dow

Power to your people—at every level

Employee turnover costs U.S. companies an average $36,295 annually, while expected talent shortages may cost the country $435.7 billion by 2030. HR leaders embracing AI-driven solutions will gain faster insights to retain their people and make better decisions about where to prioritize their efforts.

We’re excited to announce three new AI-powered innovations available through the complete
XM for Employee Experience suite, designed to help every manager at your organization gain deeper insights about how to increase engagement, drive retention, and more:

• Qualtrics Assist delivers instant answers to dashboard inquiries, helping everyone understand the data, uncover hidden themes, and confidently make better decisions.
• Comment Summaries transforms open-text feedback into clear, actionable insights, in minutes—rather than days, or even weeks— without compromising confidentiality.
• Response Clarity identifies vague survey responses and gently prompts respondents to provide more useful detail, maximizing the value of every survey interaction.

The XM for Employee Experience suite also allows for unlimited pulsing of your workforce, so you can get more timely and actionable feedback whenever you need it.

“We needed a solution that would let us analyze open text feedback scale, process it, and
understand what was driving sentiment. Once we did this we were able to give our
leaders very clear insights on what was most important to our people and where to focus our actions for positive outcomes.” -- Sara Condiff, Head of Employee Experience, Navistar

Research to ROI. On Repeat.

When the budget for every team in an organization is under the microscope, any result that can be tied to positive business outcomes matters.

But, that has gotten more difficult as the shelf life of research shortens and demand increases. Research teams are keeping a competitive edge in today’s dynamic business landscape by embracing a culture of innovation and experimenting with new technologies and methods like AI automation, machine learning, and advanced predictive analytics.

With the complete XM for Strategy & Research suite, you gain access to cutting-edge technology that empowers you to:

• Conduct sophisticated quantitative and qualitative research
• Leverage a variety of testing methodologies
• Receive real-time video and audio feedback
• Respond swiftly to emerging trends
• Utilize powerful AI-driven analytics for deeper insights

In addition to combining all your quant and qual research on a single platform, XM for Strategy & Research is offered with an uncapped number of users, so you can democratize access to insights like never before.

“One of the things that I've found through surveying our creator population is that fun is incredibly critical to their experience. In fact, it matters more than anything else in any part of their experience building on the platform. And you can't catch that in behavioral data.
You can only catch it by engaging in survey research and asking [creators] directly about their experience on the platform.” – Lauren Cheatham, Principal Quantitative Researcher, Roblox

To learn more about how you can start taking advantage of all the technology and benefits available with a complete XM suite, contact us.