XM Knowledge Base
The 50 companies with the best customer service
With over 33 million businesses in America alone, consumers have plenty of options in where to take their business. Offering the best customer service is a surefire way to make your company stand out ...
By Qualtrics
Turning reactive CX into proactive CX
For decades companies have invested billions in issue resolution — that is, taking action to rectify a problem after a bad experience has taken place, knowing that it will prevent some customers fro...
By Rachad Davis
Conversational AI: Exploring the future of customer experience management
Natural language processing, generative LLMs and virtual assistants… What do these industry buzzwords have in common? They all come under the umbrella of conversational AI – the process of turning...
By Adam Bunker, James Skay
Qualtrics again named a Leader in 2024 Gartner® Magic Quadrant™ for Voice of the Customer report
The Gartner® Magic Quadrant™ for Voice of the Customer (VoC) 2024 report has been published, and we’re proud to reveal that Qualtrics has been named a Leader in the VoC market once again. In t...
By Qualtrics
Qualtrics now a CMS-approved vendor to conduct the Health Outcomes Survey
At a time when customer experience and Quality teams are being asked to consolidate, reduce redundancies, and justify spending, industry leaders are centralizing their CX investments in purpose-built,...
By Noah Gilbertson
Qualtrics named a Voice of the Customer (VoC) Leader in IDC MarketScape report
The IDC MarketScape noted, “Qualtrics has been an industry pioneer and an innovator in the structured customer listening market and has grown significantly to offer full services across the listen, ...
By Qualtrics
To be a change maker in CX, focus on business outcomes
Customer experience is good for business. You believe that, and so does your leadership team. Unfortunately, many CX programs still have a difficult time getting headcount and resources. Leadership gi...
By Jim Tincher, Topher Mitchell
Qualtrics Customer Success Hub: Taking digital self-service to the next level
The digital era has revolutionized consumer and brand interaction, placing the spotlight on the customer's digital experience. Their journey with a brand online is no longer simply transactional - it'...
By Natalie Maxwell
Subscribe to the Experience Matters blog
Stay up to date with the latest XM thought leadership, tips and news.