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Walter Li

Author Bio

Walter Li is a contributor to the Qualtrics blog.

Articles attributed to Walter Li

How Cathay Pacific focuses on passenger feedback to soar above the competition

Customer experience is everything in the airline industry. From the routes they fly to the booking process and the on-board experience, every touchpoint with customers is an opportunity for airlines t...

By Walter Li

Featured Posts

The 4 market research trends redefining insights in 2025

As AI permanently reshapes the market research landscape, the industry finds itself at a pivotal moment once again. The latest annual Qualtrics Market Research Trends report uncovers the emerging tren...

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Even in the midst of continued inflationary pressures that increase consumer price sensitivity, Qualtrics’ research found that what drives purchase decisions is the post-purchase experience. In the ...

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The 5 employee experience trends redefining work in 2025

35,000 employees. 22 countries. 30 industries. 5 workplace-defining trends. Here it is – our 2025 Employee Experience Trends Report, to help you navigate the modern workplace. Each year, we track...

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Global consumer trends for 2025 revealed

Understanding what drives consumer spending – and what leads to churn – is crucial for any business looking to succeed in an incredibly competitive market. Here’s a snapshot of how the latest c...

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