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Dr. Vanessa Kowollik

Author Bio

Vanessa is an EX XM Scientist at Qualtrics advising on survey methodology and program design. Her focus is on creating scalable, high impact solutions to improve the Employee Experience. She has 15 years of experience as a practitioner and consultant in Employee Experience. Prior to Qualtrics, Vanessa was a Senior Consultant within IBM’s Talent Management Solution business where she helped lead the employee survey program. Vanessa holds a Ph.D. in Industrial/Organizational Psychology from the University of Oklahoma (USA).

Articles attributed to Dr. Vanessa Kowollik

6 effective employee engagement programs

Employee engagement initiatives benefit everyone - from the CEO to the shop floor. Here are 6 surprising ones to help your employees feel valued. Picture for a moment your ‘perfect’ job – a h...

By Dr. Vanessa Kowollik, Ruth D'Alessandro

Employee survey fatigue

Ever wonder if you’re sending too many employee surveys? Employee survey fatigue is a concern for many employers, but avoiding it is within your control. What is survey fatigue? Survey fatigue is ...

By Dr. Vanessa Kowollik, Lisa Le Derff

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Even in the midst of continued inflationary pressures that increase consumer price sensitivity, Qualtrics’ research found that what drives purchase decisions is the post-purchase experience. In the ...

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The 5 employee experience trends redefining work in 2025

35,000 employees. 22 countries. 30 industries. 5 workplace-defining trends. Here it is – our 2025 Employee Experience Trends Report, to help you navigate the modern workplace. Each year, we track...

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Global consumer trends for 2025 revealed

Understanding what drives consumer spending – and what leads to churn – is crucial for any business looking to succeed in an incredibly competitive market. Here’s a snapshot of how the latest c...

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