XM Knowledge Base
Qualtrics
Author Bio
Qualtrics, the leader and creator of the experience management category, is a cloud-native software platform that empowers organizations to deliver exceptional experiences and build deep relationships with their customers and employees.
With insights from Qualtrics, organizations can identify and resolve the greatest friction points in their business, retain and engage top talent, and bring the right products and services to market. Nearly 20,000 organizations around the world use Qualtrics’ advanced AI to listen, understand, and take action. Qualtrics uses its vast universe of experience data to form the largest database of human sentiment in the world. Qualtrics is co-headquartered in Provo, Utah and Seattle.
Articles attributed to Qualtrics
Certified Questions: Expert-designed, more reliable results
Certified Questions prepare organizations to be inclusive and exhaustive, without exhausting your targeted audience. In the world of research, it has become imperative that we capture the right voi...
By Qualtrics
From measurement to management: why investing in improving relationship health pays dividends
Learn why customer relationship measurement isn’t enough - and why customer relationship health management is the new way to create impactful experiences. Customer relationships form the heart of...
By Qualtrics
Why CIOs will be at the center of future of work strategies
The pandemic changed the digital work experience forever. For more than a year, the only way many teams have been able to onboard new team members, interact with colleagues, or get things done at work...
By Qualtrics
How experiences have changed for the better (plus the 8 we’ll never let go of)
We’ve had to change a lot in the past year, but some of the changes we’ve experienced have been for the better. From remote meetings to streaming workouts, virtual experiences mean more people can...
By Qualtrics
Here’s what leaders should know before designing the workplace of the future
More than a year ago, we commandeered couches and erected office nooks in our bedrooms as we hunkered down to work from home for what (we assumed) would be a few months, at the most. Now, many of us a...
By Qualtrics
Meet our powerful experience design tool - DesignXM
As organizations around the world look to re-think the experiences they deliver moving forward, we’re excited to announce DesignXM — a powerful new research and testing engine for experience desig...
By Qualtrics
Meet the new and improved XM Community experience
This week, our 20,000-member XM Community will have access to a fresh look and feel, and functionality that makes it easier than ever to connect with your peers, make your voice heard on product impro...
By Qualtrics
How Asana keeps pace in a quickly changing market, with Brand Experience Management
Asana’s market position in a newly created category requires a greater focus on brand experience. As Market Research Program Lead, Debra Bunyan has spearheaded efforts to gain insights from external...
By Qualtrics
How employee experience will shape the war for talent
Over the past 15 months, organizations have learned that remote work — and the flexibility that comes with it — has become a fundamental part of the employee experience. Flexibility is now one ...
By Future Forum, Qualtrics
New research finds that stress & burnout are the main reasons more than half of leaders plan to leave their jobs in the next year
More people are leaving their jobs right now than have in the last 20 years, and job openings in the United States have reached a high, according to a recent report from the U.S. Department of Labor. ...
By Qualtrics
The future of events is hybrid — here’s how to get the perfect balance of virtual and in-person events in 2021 and beyond
According to our latest research, in-person events will overtake virtual events in popularity by 2022. Explore the findings of our global report, including what they mean for your region, and why a 'h...
By Qualtrics
The role of choice architecture in designing experiences
Learn more about the history of choice architecture, the six key elements that make it up, and how you can apply choice architecture to design better experiences for your customers, employees, and oth...
By Qualtrics
How to identify and close candidate-experience gaps at your organization
Get the insights your organization needs to not only pinpoint experience gaps at every touchpoint in the hiring process, but also identify the actions you can take to close them. I recently needed ...
By Qualtrics
How our phones affect our work-life balance
When the pandemic hit, many of us were suddenly asked to merge our work space and our personal space into one — but not just physically. As we (literally) brought our work home with us, it became mo...
By Google, Qualtrics
Nebraska Medicine: Using Qualtrics to listen, improve, and engage
“Engagement is a point in time metric,” explains Brian Jefferis, Talent Management Senior Analyst, Nebraska Medicine. “There’s a short lifespan – or half-life – for engagement data as it r...
By Qualtrics
