Liza Smith

Articles attributed to Liza Smith

Four trends shaping the healthcare industry in 2025

Healthcare is not just a transactional service, but a deeply human experience that evokes a full spectrum of emotions—from anxiety and fear to relief and gratitude. At the same time, healthcare p...

By Liza Smith, Ruth D'Alessandro

Featured Posts

AI-powered innovations for the XM Platform showcased at X4 2025

At Qualtrics, we’re committed to enhancing our customers’ understanding of experience management now and into the future. At X4® 2025 we showcased our latest product innovations to the XM Platfor...

By Rachad Davis

An Experience Management revolution at ServiceNow

At ServiceNow—the AI platform for business transformation—we’re obsessed with our customers. And it shows: Our world-class B2B customer experience is driving industry-leading customer retention ...

By Matt Lombardi

X4 2025: The next era of Experience Management

This year’s X4 featured industry leaders, visionaries, and change-makers who gathered to explore the latest trends and insights in experience management (XM). Join us as we dive into the highlights,...

By Qualtrics

2025 XM Breakthrough Artist Award Winners

In today's hyper-connected world, success isn't just about creating great products or services—it's about crafting exceptional experiences that resonate deeply with people. Just as musicians transfo...

By Qualtrics