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Lisa Khatri

Articles attributed to Lisa Khatri

How brand experience is helping this New Zealand company become the latest market disruptor

New Zealand’s picturesque Hawke’s Bay is home to one of the world’s newest disruptor companies, Rockit™ Apple. This small but mighty company, which exports apples to 30 countries across the...

By Lisa Khatri

Mixed methods research shaping the product roadmap at Afterpay

The high levels at which consumers and employees are willing to try new brands, switch products and even change jobs are both one of the greatest challenges and opportunities facing businesses and gov...

By Lisa Khatri

Featured Posts

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This year’s X4® revealed how a synergy of people science strategy and next-generation AI tools can take data and insights further, faster. Here’s how our tools are delivering powerful EX gains ev...

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X4 2024 Strategy & Research Showcase: Introducing the future of insights generation

At X4® 2024, we showcased how Qualtrics AI® enables teams to quickly summarize, analyze, and elevate qualitative and quantitative data, transforming the way research is done and amplifying business ...

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New innovations for the XM Platform showcased at X4 2024

At X4® 2024, we got the opportunity to connect with Experience Management leaders from around the world to listen, share ideas, and break down how organizations can deliver human-like experiences tha...

By Rachad Davis