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Ali Henriques

Author Bio

Ali is a market researcher by trade, but is now a global, cross-functional leader of Qualtrics’ highly engaged, profitable and innovative research services division. She enables and supports her team to help clients deepen their understanding of their audiences, enhance or cultivate new products/ services or benchmark against competition.

Articles attributed to Ali Henriques

The 4 market research trends redefining insights in 2024

3,000+ researchers. 14 countries. And 4 key market research trends shaping the new year. Welcome to the 2024 research trends: The year AI-fueled innovation takes research to new heights. Market res...

By Ali Henriques

Featured Posts

Qualtrics' commitment to secure and private AI

In today’s experience economy, understanding your audience is crucial to creating personalized experiences at scale, fostering stronger customer connections, higher satisfaction and loyalty. Qua...

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4 takeaways for government leaders from X4 2024

Government agencies often struggle to prioritize improvements that will make the most impact on the experience for customers and employees. At this year’s X4, we heard from various government leader...

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X4 London 2024: The power of humanised intelligence

On June 6, 2024, 1,500 XM leaders arrived at London’s Barbican Centre for a day of inspirational keynotes, action-oriented breakouts from adidas, Hilton, Nestlé and more, and the latest, cutting-ed...

By Aaron Carpenter

Qualtrics named a Leader in Forrester Customer Journey Orchestration Platforms Wave

The Forrester WaveTM: Customer Journey Orchestration Platforms, Q2 2024 has been published, and we’re proud to reveal that Qualtrics has been named a Leader among top vendors in the CJO market! I...

By Qualtrics