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Heart of the Customer + Qualtrics

"Our focus is driving customer focused change at our customers. To do this they need to be able to listen to their customers and take action. Qualtrics will allow them to do that."

Heart of the Customer (HoC) has driven customer focused change since 2013. HoC’s highly experienced team of analysts, change experts, and project managers help companies discover what customers are thinking, feeling, and doing during every interaction with an organization. They get at the heart of what drives customer behavior in order to increase loyalty and drive sustainable, quantifiable growth.

WHY HEART OF THE CUSTOMER?

Heart of the Customer is a CX accelerator for your company. We make it so our customers can drive change in their organizations.

  • We know what the best questions to ask you customers and when to ask the questions. We have years of experience finding out what exactly customers are thinking and feeling.

  • Our analysts are expert in mining for the moments of truth and friction points to provide actionable insights. We have provided Fortune 100 companies with insights that have helped transform their customer experiences since 2013.

  • We use our Change Management expertise to use tools in the customer experience tech stack to drive customer focused change. The fundamental tools for listening to and analyzing the voice of the customer are found in the Qualtrics platform.

  • We enable your business, with training and strategy coaching so you can deliver results year after year.

Industries

Financial Services

Insurance

Healthcare & Life Sciences

Technology

Nonprofits

Regions served

United States & Canada

"Our focus is driving customer focused change at our customers. To do this they need to be able to listen to their customers and take action. Qualtrics will allow them to do that. Our partnership enables us to do two things. First, the ability deliver the right solutions. Second, we hope to bring our expertise to Qualtrics customers that need to accelerate their CX program. We want to take customers not using Qualtrics to it's fullest potential and help them make it core to driving change.

Shawn Phillips

Chief Technology Officer