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2025 is a landmark year for customer and employee experience

Qualtrics leaders share their expert thoughts for the year ahead 2025 will be the year hype becomes reality when it comes to improving customer and employee experiences with AI, and early leaders w...

By Qualtrics

Qualtrics strengthens security with mandatory two-factor authentication

At Qualtrics, we understand the profound responsibility of maintaining the highest levels of security to protect our customers’ data. The trust thousands of organizations place in Qualtrics to secur...

By Assaf Keren

Contact center trends 2025: The three big shifts shaping customer experience

Contact centers are the bastions of customer expectations and customer satisfaction. They thrive with the right tools but – as our 2025 Contact Center Trends research shows – only if those tools...

By Isabelle Zdatny, Leonie Brown

Topics

Customer Experience

Get the latest opinions from our customer experience experts and explore the stories behind some of the breakthrough brands turning customers into fans.

Customer experience optimization: How to build journey-centric CX

Improving the customer experience is a multifaceted process – and one that’s ongoing in nature. So how do you go about making moves in the right direction in an era when customer expectations are...

By Adam Bunker, Juliana Holterhaus

2025 is a landmark year for customer and employee experience

By Qualtrics

SEE MORE CX STORIES

Employee Experience

Hear from the HR leaders delivering breakthrough experiences for their people and get the latest insights and advice from our team of XM Scientists

2025 is a landmark year for customer and employee experience

By Qualtrics

The AI innovations shaping the modern employee experience

Organizations are navigating unprecedented levels of complexity in today's workplace. Leaders are grappling with a widening skills gap, adapting to modern ways of working, keeping pace with relentless...

By Cecelia Herbert

SEE MORE EX STORIES

Brand Experience

Get the latest advice and best practices from our brand experience experts and see the stories behind some of the world’s most iconic brands.

Defining the future of experience management in a rapidly changing landscape

In today’s fast-paced digital landscape, businesses struggle to meet rapidly changing customer expectations. It’s essential to quickly identify trends and make informed decisions. Qualtrics makes ...

By Qualtrics

The 4 market research trends redefining insights in 2025

As AI permanently reshapes the market research landscape, the industry finds itself at a pivotal moment once again. The latest annual Qualtrics Market Research Trends report uncovers the emerging tren...

By Ali Henriques

SEE MORE BX STORIES

Product Experience

Uncover the stories behind the world’s biggest product breakthroughs and get the latest advice and news from our product experience experts

The 4 market research trends redefining insights in 2025

By Ali Henriques

Tree testing 101: Elevating your user experience

Tree testing, a valuable UX research technique, assesses the ease with which users locate information on websites or applications. It can be employed to evaluate the navigation tree of an existing pla...

By Emily Geisen

SEE MORE PX STORIES

Qualtrics Life

Dive into the Qualtrics Employee Experience and discover our stories

Go-To-Market Feature: Customer Operations

At the core of Qualtrics' Customer Operations is a promise: delivering not only solutions but also delight to every customer we serve. Our Product Specialists have a major ...

By Qualtrics Life

Go-To-Market Feature: Professional Services

In the bustling marketplace of today, just about every business will tell you they're "putting the customer first." Yet, here at Qualtrics, we don't just put the customer f...

By Qualtrics Life

See More Qualtrics Life Stories

XM Institute

Global Contact Center Trends, 2025

In this report, we share global consumer satisfaction with their recent contact center experiences and how likely consumers are to exhibit loyalty behaviors after these experi...

By XM Institute

Employee Experiences in High-Performing Organizations

Qualtrics benchmark research shows that high performing organizations exceed global averages on employee strategic alignment, trust in leadership, personal agency and resilien...

By XM Institute

See More XM Institute Stories

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Latest Articles

December 12, 2024

Customer Experience

2025 is a landmark year for customer and employee experience

Qualtrics strengthens security with mandatory two-factor authentication

Contact center trends 2025: The three big shifts shaping customer experience

Topics

Customer Experience

Customer experience optimization: How to build journey-centric CX

2025 is a landmark year for customer and employee experience

Employee Experience

2025 is a landmark year for customer and employee experience

The AI innovations shaping the modern employee experience

Brand Experience

Defining the future of experience management in a rapidly changing landscape

The 4 market research trends redefining insights in 2025

Product Experience

The 4 market research trends redefining insights in 2025

Tree testing 101: Elevating your user experience

Qualtrics Life

Go-To-Market Feature: Customer Operations

Go-To-Market Feature: Professional Services

XM Institute

Global Contact Center Trends, 2025

Employee Experiences in High-Performing Organizations

Subscribe to the Experience Matters blog

Latest Articles

Customer experience optimization: How to build journey-centric CX

2025 is a landmark year for customer and employee experience

Qualtrics strengthens security with mandatory two-factor authentication

The best books on artificial intelligence (AI)

Contact center trends 2025: The three big shifts shaping customer experience

Qualtrics Named a Leader in The Forrester Wave: Customer Feedback Management Solutions, Q4 2024

User Experience (UX) Design Glossary: Improving Your Customer Experience With a Good UX

The Power of Patient and Employee Experiences in Healthcare

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